Client:
ForSec – a leader in cybersecurity and digital forensics, offering cutting-edge solutions for data protection and IT security.
Objective:
To promote the Forsec brand during Górnik Zabrze’s football matches in the Ekstraklasa league. The campaign aimed to increase brand recognition, positioning Forsec as an expert in cybersecurity and building trust in a prestigious and dynamic sports setting.
Scope of Work:
1️⃣ Ad Concept: We developed a visually striking advertisement that effectively communicated Forsec’s core values – innovation, reliability, and professionalism. The design was tailored to the dynamic stadium environment, grabbing the attention of fans in the stands and viewers watching the broadcasts.
2️⃣ Graphic Design: The ad featured a clear and prominent logo, a concise tagline, and visuals associated with cybersecurity, such as digital motifs and modern typography. The design was optimized for readability both in motion and from a distance.
3️⃣ LED Board Adaptation: The advertisement was adapted to the specific requirements of LED boards, with dynamic animations and seamless transitions that emphasized the company’s modern and cutting-edge approach.
4️⃣ Broadcast and Supervision: The Forsec advertisement is displayed during every Górnik Zabrze home game, ensuring visibility to local fans and nationwide audiences watching Ekstraklasa matches.
Final Outcome:
The result is a modern, dynamic advertisement that reinforces Forsec’s position as a leader in cybersecurity. Featuring prominently in such a prestigious sports environment underscores the company’s commitment to innovation and its ability to thrive in dynamic, high-stakes settings.
Benefits for the Client:
- Enhanced brand visibility among a wide audience, including potential business clients and institutions.
- Strengthened perception of Forsec as an expert in cybersecurity and digital forensics.
- Association of the Forsec brand with the professionalism and prestige of Poland’s top-tier sporting events.
Looking to make your brand stand out and build its image in a high-energy sports setting? Contact us, and we’ll create a successful advertising campaign tailored to your needs!